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• 16 (count 'em) dead businessmen you should study like the Gospel

• How NEVER to start a sales letter (you're killing conversions like Jack the Ripper ... do THIS instead)

• Why you SHOULDN'T email your list daily (conventional wisdom is wrong ... as usual)

• Why your list is tired of those boring-butt stories you keep sending ... and how to hook 'em instead!

• The ONLY way to build your list in 2026 (without wasting time)

• 3 "no brainer" ways to make your audience love you

• Where to find top-quality traffic without paying a cent!

• What NEVER to do if you want to land in the primary inbox

• Why you can't trust your deliverability stats (surprise! ... here's what to rely on instead)

• The Crayola® secret to writing emails that sell

• How to get paid to watch Netflix

• Why

• How to sell in every email without burning your list